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Key Takeaways
- Nexo partnered with Tennis Australia in a multi-year agreement, a first for digital asset companies and Grand Slam tournaments.
- The deal grants Nexo exposure at the Australian Open, one of tennis’s four major championships.
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Crypto lender Nexo has partnered with Tennis Australia in a multi-year agreement, marking the first time a digital asset company has struck a deal with a Tennis Grand Slam tournament.
The partnership establishes Nexo’s presence in one of tennis’s four major championships, which include the Australian Open held annually in Melbourne.
